LT2024: Digital learning market analysis

Learning News spent some time with market analyst, Myles Runham, at Learning Technologies 2024. We asked him about the conditions in the market, about how AI showed itself across the event and about which vendors caught his attention.

Runham: “The most fundamental issue is the economics, the economy has been a a challenging one. On the budget-holder side there's pressure on investment. On the vendor-side it's making it harder, sales cycles are slower, budegts are lower, it's been a tougher market. There's more concentration on 'what's the value from investment?'.”

Learning Technologies 2024 highlights and full coverage: